Afford Health
Branding | Sales Collateral | Social Media Management & Design
Agency: Burnt Waffle Marketing
Role: Lead Graphic Designer
Year: 2024
Social Media: @afford.health
Afford Health was a client dedicated to helping people navigate the complexities of medical billing, saving them both time and money. As the lead designer on this project, I expanded upon their existing brand assets to create a cohesive and professional visual identity. My work included designing a polished pitch deck, business cards, a one-sheet, and engaging social media content, all tailored to effectively communicate their mission and services. By refining and unifying their branding, I helped Afford Health present a clear, trustworthy, and approachable presence to their audience, ensuring their message resonated with those seeking financial clarity in healthcare.
Pitch Deck
Creative Direction | Content Development | Typography | Layout
After expanding Afford Health’s existing brand assets, I compiled them into a comprehensive pitch deck designed to clearly communicate their services and mission. The pitch deck incorporates their updated branding, with a focus on clarity and visual appeal to effectively convey their value proposition.
Additional Sales Collateral
Creative Direction | Content Development | Typography | Layout
After completing the pitch deck, I designed a one-sheet and business cards to serve as a professional and memorable way to connect with prospects, ensuring Afford Health leaves a lasting impression. Both pieces were crafted to align with their brand identity and contribute to increasing their visibility and sales revenue.
Social Media Development
Content Creation | Creative Direction
As lead designer, I used both new and existing brand assets to create engaging social media content for Afford Health. I designed visuals that highlighted their services, client testimonials, and educational content, ensuring consistency across multiple platforms. This approach helped strengthen their online presence and support their mission to save time and money for those navigating medical billing.
